New Yorker losses
driver’s license, becomes pedestrian. Learns to say "asshole” in seventeen
languages.
New York City is a
melting pot. Nobody knows this better
than lifetime New York Resident, Bruce Gettler. Gettler 56, recently lost his driver’s
license and has been forced to become a Pedestrian.
“When you lose something
as precious as your driver’s license, you learn to appreciate other
things.” Said Gettler. For Gettler one of those other things was an
ear for language. “As a Pedestrian it
is often necessary to communicate with the Drivers. To politely tell them ‘hey, I’ve got the
right of way.’” Gettler added. “How do
you say, ‘Your Mother,’ in Spanish? Or
‘Hey, Asshole.” In Italian, or the all-important ‘Shithead’ in Russian.”
Gettler saw a need that
wasn’t being fulfilled. He first
approached the people at Berlitz, but they weren’t interested in marketing his
computer program, “Pedestrian curses in seventeen languages.” So Gettler decided to market it himself. First he had to learn the languages.
Italian was easy. Having been a lifetime fan of Chico Marx,
Gettler realized that all he had to do was to add a strategic “A” in the middle
of a statement and use his hands. So,
“Hey Asshole,” became “Hey Ass A Hole.”
For Russian he realized that all he had to do was to add “ski” to the
end of a word. “Shithead” became
“Shitheadski.”
Joan Silverman, a
resident of Forest Hills in the Borough of Queens, recently purchased the
product says that “This has been invaluable, especially in Queens. Queens is the most ethnically diverse county
in the Country. We need to learn to
communicate with our neighbors. I can
think of no better way.”
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